The guidelines that appear below have been established by Outdoorguy.com to govern various aspects of the Web site’s Advertising and Promotions. For these purposes, "Advertising and Advertisements" include Featured Link, Sponsorship Ad, Category Link, Adventure Search Engine and other types of Promotions.

These guidelines govern issues such as acceptance of Advertisements by Outdoorguy.com, the manner of display of Advertisements on the Outdoorguy.com web site, and the removal of Advertisements or Promotions from the Outdoorguy.com site. Outdoorguy.com has sole and absolute discretion with respect to interpretation and enforcement of this policy and all other issues associated with Advertising and Promotion on the Outdoorguy.com web site. Outdoorguy.com may alter this policy at any time in its sole discretion by posting a revised policy to the Outdoorguy.com web site.

1. Outdoorguy.com has sole discretion for determining the types of Advertising and Promotion that will be accepted and displayed on the Outdoorguy.com site, and under no circumstances shall Outdoorguy.com’s acceptance of any Advertisement be considered an endorsement of the product(s) and/or service(s) advertised for the company that manufactures, distributes, or promotes such product(s) or service(s).
2. Outdoorguy.com will not accept Advertising that, in Outdoorguy.com’s opinion, is not factually accurate and in good taste. Outdoorguy.com will not permit at any time the placement of any Advertising for illegal or objectionable products. Determination thereof is at the sole discretion of Outdoorguy.com . Advertising must not contain fraudulent, deceptive, or offensive material, including material that misrepresents, ridicules, or attacks an individual or group on the basis of age, color, national origin, race, religion, sex, sexual orientation or handicap.
3. Advertising must not be related to any of the following: alcohol, tobacco, fireworks, gambling, pornography or the simulation of news or an emergency.
4. Advertisers must only offer products or services that are readily available for purchase and at the price advertised by the advertiser (with noted tax and delivery fees). The Advertising also must clearly identify the advertiser. Any Advertising that could be misconstrued as editorial content will be clearly labeled as Advertising.
5. Outdoorguy.com maintains a clear separation between Advertising content and Editorial content. All Advertising content on the Outdoorguy.com site shall be clearly and unambiguously identified as such, and Outdoorguy.com will not run any Advertising on the Outdoorguy.com site that is not clearly identified as such. Additionally, Outdoorguy.com retains the right to dictate the form and substance of all editorial content appearing on the Outdoorguy.com site.
6. Outdoorguy.com retains the exclusive right to determine the way in which any and all search results for specific information by keyword or topic are displayed on the Outdoorguy.com site. Outdoorguy.com may display search results based on monetary incentives provided by Advertisers.
7. Outdoorguy.com reserves the right to reject, cancel, or remove at any time any Advertising from the Outdoorguy.com site for any reason and will provide prompt notice to the advertiser upon rejection, cancellation or removal of any Advertising, together with an explanation following the rejection, cancellation or removal. Outdoorguy.com also reserves the right to determine the appropriate placement of the Advertising on the Outdoorguy.com site.
8. It is the responsibility of the Advertiser to comply with all applicable domestic and foreign laws, including applicable laws and regulations of regulatory bodies. Outdoorguy.com reserves the right to review all Advertising for compliance with applicable laws and regulations and, if Outdoorguy.com becomes aware of any breach or potential breach of any applicable law or regulation or of these guidelines, Outdoorguy.com may remove the Advertising.
9. No Advertising shall be permitted which may injure the good name or reputation of Outdoorguy.com or the Outdoorguy.com Site.

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